Shift-S3ctor and Motovicity kick off the 2018 Season with a new event! 

Shift-S3ctor has teamed up with Motovicity Distribution, a leading automotive performance aftermarket distributor, to bringing another high-powered racing event to life in the form of a half-mile top-speed airstrip battle. This pedal-to-the-metal spectacular is Never Lift! Taking place at the New Coalinga Municipal Airport April 28th and April 29th, 2018.

Never Lift will cater to the engagement of all aspects of the grassroots racing community. Manufacturers, dealers, shops, racers, enthusiasts and the media will come together for an event that embodies aftermarket performance. Within years of selling to import and modern muscle shops, Motovicity has identified that the growing half-mile airport events remain popular with its customer base. “Motovicity’s place in the market allows us to understand and align the interests of the parties involved in these types of events. With Never Lift, we simply created an event around this passion and what our partners and customers value and enjoy about the aftermarket” explains Motovicity’s Marketing Manager, Curtis Schabath.

On the last weekend of April 2018, the runway in Coalinga will bring airline traffic to a screeching halt and host some of the country’s fastest import and domestic side-by-side top speed racing.  Multiple classes and $30,000 in cash prizes will make for one of the most entertaining races of its kind.

For those that have participated in Shift-S3ctor’s past events, do not fear. This event will be a very familiar experience, but with some added excitement. More details will be posted shortly. Driver registration will open March 1st, 2018.  

About Motovicity Distribution:

Occupying more than 80,000 sq. ft. of warehouse space, Motovicity Distribution is a leading wholesale-only automotive aftermarket distributor of sport compact, Detroit muscle, fabrication, and truck and diesel performance parts. Stocking a complete lineup of the industry’s top performance brands, in-stock and ready for same day shipping, Motovicity is run by enthusiasts with a knowledgeable ASE-certified sales team and industry leading website. Additionally, its highly-trained warehouse staff quickly picks and packages all orders with extra care; ensuring they arrive on time and ready to install.


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